Conservation
Psychology

www.conservationpsychology.org

Below you will find profiles of conservation psychology researchers and practitioners. If your research is relevant to conservation psychology and you would like your profile to be added below, please contact Carol Saunders at csaunders@antioch.edu

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Doug McKenzie-Mohr

Dr.
McKenzie-Mohr Associates
248 Eglinton St.
Fredericton, NB Canada
Phone: (506) 455 5061
Fax: (506) 455 0550
Email: dmm@cbsm.com
Website: www.cbsm.com

Publications related to Conservation Psychology:

McKenzie-Mohr, D. & Smith, W. (1999). Fostering sustainable behavior: An introduction to community-based social marketing (2nd Edition). Gabriola Island, B.C.: New Society.


Kassirer, J. & McKenzie-Mohr, D. (1997). Proven methods for promoting environmental citizenship. Ottawa: Renouf


McKenzie-Mohr, D. & Oskamp, S. (1995). Psychology and the promotion of a sustainable future, Journal of Social Issues, 51 (4).


McKenzie-Mohr, D. (2000). Promoting sustainable behavior: An introduction to community-based social marketing. Journal of Social Issues, 56, 543-554.


McKenzie-Mohr, D. (2000). Fostering sustainable behavior through community-based social marketing. American Psychologist, 55 (5), 531-537.

Research Interests:

Making knowledge from social marketing and environmental psychology accessible to practioners.

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Researcher Profiles

"Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever does."

- Margaret Mead

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